The prominence of cryptocurrency has become one of the significant reasons for the soaring number of ICO projects. With this increasing number, it is quite difficult to get the ICO projects noticeable among the investors for raising funds even though these are worth enough and sustainable. Hence, implementing an effective ICO marketing strategy will aid you in increasing brand awareness for fundraising. Here’s the blog with insightful information regarding the up-to-date result-driven ICO marketing strategies.

Let’s Look At Some Proven ICO Marketing Strategies

• Webpage creation

 The creation of the webpage is the most significant thing when it comes to marketing the ICO tokens. In this, you could include necessary information regarding the project. 

• Content marketing

Hope, you will be aware of the fact “Content is the king,” which plays the most requisite part in marketing. The relevant content has to be posted regularly for promotional purposes.

• PR marketing

Summarizing the important details about the project has to be published on renowned submission sites. This way, you could reach the global audience and thereby convert them to potential investors.

• Influencer marketing

Never makes your project unnoticed with influencer marketing. To do so, collaborate with the most suitable influential people. 

• Email marketing

It is one of the effective ways to make the projects get noticed by a wider audience base. Collect the email addresses of the target audience and send newsletters without spamming.

• Social media marketing

To get maximum reach among your target audience, promoting project-related news could be possible through social media marketing. Aware of the point that social media channels could not support a token promotion and so ensure to share project-related information. 

• Discord/Telegram marketing

Besides the social media channels, instant messaging platforms like Discord and telegram are gaining prominence as these have millions of active users. A recent report shows that there are more than 20% of users in Discord compared to social media platforms. Hence, it will be a good decision to choose discord marketing, build the community, and increase brand awareness.

The Bottom line

Coming to a conclusion, in order to implement execute result-driven up-to-date ICO marketing strategies much suitable for your project niche, it would be good to connect with the ICO marketing company. Go ahead!